Why you crave junk

"The science behind cravings, which are driven by intense sensations of desire for certain foods, explains how neurotransmitters serotonin and dopamine run the show. A dip in our body's serotonin levels causes cravings for starchy and sweet foods."


"Serotonin helps maintain a 'happy feeling' and calms anxiety.  Whereas, dopamine helps us calm down and elevates our mood."

Nutritionist and obesity consultant Naini Setalvad explains, "While several factors could cause cravings, the most common stem either from a deficiency of minerals and vitamins or due to a mild imbalance in our neurotransmitters, which are our body's chemical messengers. They carry impulses between nerve cells and some control our moods and feelings. For instance, someone who chronically has low blood pressure would instinctually take to saltier foods; as would one who lacks minerals available in salt."

Here's a link with more information on Why you crave junk



So what can you do to stop the cravings?  Use your imagination!

"The easiest way to get your mind off that hot fudge sundae is to picture this instead: a white sandy beach in Tahiti.


Or a scene from your favorite movie. Or a slow dance with your honey under a starry sky. Just picture something -- anything -- delightfully pleasant that isn't food related. Research suggests that doing so can help stop a craving, fast."


Here's a link with more tips ->   Halt Cravings with This Mental Image

Uh.... this could pose a problem.... Happiness Gene Found in Human Body to Determine Cheerfulness in People